Unraveling the Magic of 3D Animated Explainer Videos: A Game-Changer for Marketers
What Exactly is a 3D Animated Explainer Video?
We can confidently call 3D Animated explainer video salespeople who can work at any time during the whole week. You can’t find salespeople like those anywhere else. Their skills are unique and can present your product in a way that excels any other way.
Imagine what it would be like to see the product in all its glory from every angle and in every possible setting long before it ever reached a store.
This is what a 3D animated explainer video can offer your company. It’s a brief, to-the-point video that will outline your product, service, or idea with three-dimensional graphics in a simple and exciting way. This is not the next storytelling tool; it’s the storytelling superhero of your brand, bringing to life those concepts that neither pictures nor text can individually.
How much is a 30-second explainer video?
So, let’s crunch some numbers together: on average the cost of a 3D animated explainer video can be $5000 – $10,000 and some videos can go beyond this range and can reach $50,000 and more. Many factors can help in determining the cost of the explainer video, complexity, and quality of the animation. Prices can vary from several thousand for a rudimentary video to tens of thousands for a full-fledged 3D masterpiece.
Please note, that this is not an expense but an investment in the future of your brand. But if we compare the price of animated explainers videos and traditional videos there will be a huge saving. Because you are not considering the cost of renting locations, and paying actors and the crew behind the camera.
Can AI create an explainer video?
If we are talking about high-quality explainer videos, unfortunately, AI can’t generate high-quality animated explainer videos however, the development of AI is so quick and this can happen in the future.
Open AI has released an announcement about Sora which is ChatGPT but for videos, you can simply make a prompt and this tool can generate a video based on your input.
But if you are looking to stand out in the market, it is not recommended to use AI tools to make a video but to go with a custom-made explainer video that can be a part of your branding.
Are 3D Animated Explainer Videos Effective?
They are super effective and deliver your message directly to your audience. These videos are considered the shortest path to your customers. big brands like Apple, Microsoft, and Amazon use videos like these.
An explainer video, when it’s at the top of its form, can skyrocket your conversion rates, add a fillip to your SEO, and add the function of ensuring that difficult information is available, plus being accessible. It is somewhat like having a salesperson who never dozes off or takes a rest, always explaining your product most engagingly.
Who Makes the Best Explainer Videos?
You can do the animated videos yourself but you should know that learning 3D software isn’t the easiest thing. And it can take some time to master all the tools in the program.
The best explainer videos come from studios that understand your brand, get your audience, and understand your message.
At their very core, they are essentially visual creative, and technically sound storytellers. The real magic comes when all these elements come together to tell a story that truly resonates with your audience, furthering more engagement and conversions for your brand. We at Dr-VFX Animation company are always keen to make videos that perform, see our success story with BuildTuff Australia. We managed to improve the performance of their ads using the video we made.
What are The Uses of 3D Animated Explainer Videos?
These are the best ways to use videos:
1- Website background to introduce your product to any website visitor
2- Use it in events to increase your brand awareness
3- Social media content to educate your customers on the product
4- Paid ads so you can generate direct profit from running these videos as ads.
3D Animated Explainer Videos have uses as diverse as the businesses using them: showcasing a product feature, explaining a complex process, training employees, answering customers’ FAQs – those are the Swiss Knife in your marketing toolkit, ready for everything you throw at them.
Are Animated Explainer Videos Profitable?
Numbers don’t lie and here are some insights and statistics for marketers and businesses using 3D animation videos.
1- Animated explainer videos can increase the conversion rate of landing pages to 86%
2- Embedding a video in a blog post can help dramatically with SEO on search engines
3- You can get higher click-through rates on ads which can decrease your ad spend by 40%
4- 67% of people decide to buy a product after seeing a video talking about the product.
ROI of Animated explainer video: What’s the Deal?
Return on Investment (ROI) in animation, boils down to measuring the tangible and intangible benefits of your video. More importantly, this 3D animated explainer video could have a higher return on investment, from improved sales, and SEO rankings to brand awareness, and customer loyalty.
The Bottom Line: Animated Explainer Videos and Your Business
Explainer videos aren’t just a passing marketing trend; they’re a new-age tool to take your brand to new heights, keep your audience excited, and keep pushing your business forward. Whether one is a starter looking to make a big splash or an already established brand looking to keep its position, 3D animated explainer videos provide an incomparable way to get their interest going.